• 400+% increase in interstate enquiries

    56% increase in average time spent on site

    84% increase in non-branded organic search terms

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    About

    The Murray Darling Fresh Water Research Centre (MDFRC) is a partnership between The Australian Government, The CSIRO, La Trobe University and the Murray Darling Basin Authority, committed to research and development in fresh water ecology.

    Mission

    • Increase research project awareness among key stakeholders and industry influencers
    • Assist in identifying educational institutions ons in teaching/conveying the importance of the flood plain ecosystem to future genera ons.

    Background

    Epik Digital was engaged by The MDFRC to help raise awareness of the importance of fresh water ecology research and specifically, the extensive research being carried out to ensure the survival of Australia’s flood plain ecosystems.

  • 1100+ leads generated through Facebook

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    Methodology

    • Developed a series of educational content,articles and infographics which were published on the website and shared across social networks so that schools and students of all ages could utilise for educational purposes.
    • Launched an SEO campaign to raise awareness of their specific project for organic search terms in the ecology research field.
    • Social Media Marketing and Management strategy to achieve greater reach.

our other clients:

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